1Introduction to Sales Management
8Motivating the sales force
2The process of Selling and buying
9Personal characteristics and sales aptitude for selecting sales people
3Linking Strategies and sales roles in CRM
10Sales force and recruitment selection
4Organizing Sales Effort
11Sales force compensation and incentives
5Information management and sales forecasting
12Evaluating Sales person performance
6Sales Budgeting
13Cost Analysis - Case Study
7Sales performance
14About Author & Publisher