RUNWAY DNA explores the hidden systems behind fashion, identity, and aesthetic influence in the digital age.
Blending fashion theory, visual culture, technology, and luxury psychology, the book examines how taste is constructed, how trends spread, and how modern identity is shaped through images, media, and algorithmic attention.
Through a series of concise visual essays, RUNWAY DNA investigates the architecture of aesthetic power — from runway culture and celebrity image-making to AI-generated beauty systems and the future of personal style intelligence.
Written from the perspective of a model, creative strategist, and technologist working inside the luxury fashion world, the book offers a rare intersection between fashion, media theory, and emerging technology.
For readers interested in fashion, culture, branding, luxury, aesthetics, and the future of identity.
