1Chapter 1 - The Benefits of Selling Your Expertise
32Step #6
2Get Paid to Talk About Stuff You are Curious About
33Chapter 5 - Sell your expertise through scheduled webinars
3Get Paid for Others to Pick Your Brain
34Advantages
4Benefit From Passive Models of Selling Your Expertise
35Disadvantages
5Sell Your Personal Expert Brand
36Step-by-step guide
6Chapter 2 – Different coaching service sales models
37Step #1: Pick the right webinar platform
7Sell books
38Step #2: Write your video script
8Sell video courses
39Step #3: Shoot your video
9Scheduled webinars
40Step #4: Do outreach and promo
10Live webinars
41Step #5: Set up your appointment setting system
11One-to-one coaching
42Step #6: Set up an email system to remind people
12Chapter 3 - Sell your coaching expertise through books
43Step #7: Send out event notifications and gather emails
13Advantages of coaching through books
44Chapter 6 - Live webinars
14Disadvantages
45Advantages
15Step-by-step guide
46Disadvantages
16Step 1: Focus on a niche
47Step-by-step guide
17Step 2: Find your niche on Amazon Kindle
48Step #1: Pick a live seminar software platform
18Step 3: Pick a sub-niche that doesn't have much competition
49Step #2: Pick a date
19Step 4: Focus your book on your target sub-niche
50Step #3: Practice prepared materials as well as possible stuff that might come up
20Step 5: Create a link in your book that highlights your author brand
51Step #4: Look alive, motivated, and eager to help
21Step 6: Find related sub-niches and author a book on that sub-niche
52Step #5: Remember that your brand is on the line
22Step 8: Author more books to drill down your expertise and your niches
53Step #6: Call people to action regarding your books
23Chapter 4 - Sell Video Courses
54Chapter 7 - Offer One-to-one Coaching
24Advantages
55Advantages
25Disadvantages
56Disadvantages
26Step-by-step guide
57Step-by-step guide
27Step #1
58Step #1: Set up live one-on-one appointment systems on your author website
28Step #2
59Step #2: Set up a payment system
29Step #3
60Step #3: Review your clients’ background materials before each session
30Step #4
61Step #4: Show up on time and coach
31Step #5
62Step #5: Try to get another session
