His Sushi Burger Got 50 Million Views — and Launched an Entire Business
By Shawn P. WalchefAbout this book
Summary
Paul Ryu discusses how one off-menu item sparked millions of views, the type of creators he hires and what it takes to scale influence without selling out.Book information
Genre
Business and Economics, Politics and Government
Length
5 mins
Publish date
Aug 19, 2025
Language
English