6The Overlooked Asset Playbook
52The Three Types
7The Problem Is the Opportunity
53The Contingency Budget
8What to Look For
54Negotiating Change Orders
9The"Almost Works" Test
55The Operating Agreement
10Understanding the Players
56The Skills vs. Capital Split
11The Pre-Application Meeting
57When to Walk Away
12Conditions of Approval
58Why Family Partnerships Are Different
13When Things Go Sideways
59The Pattern
14CEQA: The Big One
60Surviving It
15The Endangered Raptor: A Case Study in Survival
61The Lesson I Keep Learning
16Phase I, Phase II, and What They Actually Tell You
62What I'd Tell You
17The Water Tank Saga
63The Free Work Trap
18The Captain Who Saved My Project
64Why Partners Don't Value Your Sweat
19What to Do Before Day One
65The Developer Fee Is Not Optional
20Drive Aisles and Turning Radius
66What to Do Instead
21Stall Mix and Sizing
67The Unicorn Exception
22The Unrentable Stalls Problem
68The First Ninety Days
23The Layout Iteration Process
69Guerrilla Marketing That Actually Works
24Where to Spend
70Pricing Strategy
25Where to Be Cheap
71The Management Company
26What Tenants Actually Value
72Positioning as Premium
27The Solar Canopy as a Premium Feature
73Positioning Against Competitors
28The Details That Compound
74Digital Presence
29The Power Purchase Agreement
75The Technology Stack
30The Investment Tax Credit
76The Reporting Cadence
31The Compounding Effect
77Scaling to Multiple Properties
32The Partnership Flip (PFLIP)
78The Site
33The ITC Transfer
79The Build
34Sale-Leaseback
80The Solar Story
35Choosing the Right Structure
81The Numbers
36The Billing Problem
82The McNellis Rule
37What We Did About It
83Why It's Bullshit
38The Lessons
84How the Game Gets Played
39The Equity Layer
85What to Use Instead
40The Debt Layer
86The Downside Test
41The DSCR Squeeze
87The Corporate Trap
42The Solar Layer
88The Real Lesson
43Tax Equity: The Power and the Pain
89The Refinance
44ITC Transfer: The Simple Path
90The Sale
45The Hybrid Approach
91The Decision Framework
46How to Size the Fee