1Chapter 1 Era Of Social Media
645.1.1 Counseling leaders
21.1 Golden age of Social Media
655.1.2 Implementing planned programs of action
31.2 Networking
665.1.3 Serving the public interest
41.3 Social Movement
675.2 Communicative Strategies
51.4 Social and Traditional Institutions
685.3 Managing Communication
61.5 Types of Social Media
695.4 Research in Public Relations
71.5.1 Facebook
705.4.1 The importance of research in public relations
81.5.2 Instagram
715.4.2 Formal Research
91.5.3 Twitter
725.4.3 Methods of Formal Research
101.5.4 YouTube
735.4.4 Content Analysis
111.6 Summary
745.4.4.1 Types of Content Analysis
121.7 Exercise
755.4.5 Conceptual Analysis
13References
765.4.6 Relational Analysis
14Chapter 2 Social Media and Crisis
775.4.7 Survey Research
152.1 Negative Impacts
785.4.7.1 Types of surveys
162.2 Less Consideration
795.4.8 Objective of Public Relations
172.3 Social Media Reputation
805.4.9 Functions of Public Relations
182.4 Undermining of Customer
815.4.10 Types of Public Relations
192.5 Inappropriate Marketing strategy
825.4.11 Advantages of Public Relations
202.6 Summary
835.4.12 Disadvantages Of Public Relations
212.7 Exercise: References
845.4.13 Importance Of Public Relations
22Chapter 3 Crisis Management
855.5 Summary
233.1 What is Crisis Management?
865.6 Exercise
243.2 Steps to Conquer Crisis
87References
253.3 Methods Used To Rectify Crisis
88Chapter 6 Models And Theories Associated With The Crisis Management
263.4 Process of Crisis Management
896.1 Strategy
273.5 Types of Crisis Management
906.2 Stages of Framework
283.5.1 Natural Crisis
916.3 Planning
293.5.2 Technological Crisis
926.4 Contingency Planning
303.5.3 Creeping Crisis
936.5 Business continuity Planning
313.5.4 Sudden Crisis
946.6 Functional theory
323.5.5 Financial Crisis
956.7 Innovation Theory
333.5.6 Organisational Crisis
966.8 Summary
343.5.7 Workplace Violence
976.9 Exercise : References
353.6 Stages of Crisis Management
98Chapter 7 Role Of Defence In Crisis Management
363.6.1 Pre-Crisis Management
997.1 Network Analysis
373.6.2 Crisis
1007.2 Reception and Responsibilities
383.6.3 Clean-up
1017.3 Public Sector in Social Media
393.6.4 Post Crisis
1027.4 Summary
403.6.5 Crisis Mediation
1037.5 Exercise : References
413.7 Crisis Management and Communication
104Chapter 8 Public Response In Crisis Management
423.8 A brief history of crisis management and crisis communication
1058.1 Public and Crisis Management
433.9 Crisis Management Strategy
1068.2 Officials and Crisis Management
443.10 Characteristics of Crisis Management
1078.3 International Corporation Crisis Management
453.11 Alternative Use of Social Media
1088.4 Summary
463.12 Scope
1098.5 Exercise: References
473.13 Summary
110Chapter 9 Crisis Management And Its Effect On Business
483.14 Exercise : References
1119.1 How it affects the Business
49Chapter 4 Crisis Communication
1129.2 How to Manage the Crisis within time
504.1 Organisational Practice
1139.3 The Importance of Crisis Management
514.2 Sociological Interpretation
1149.4 Summary
524.3 Institutional Practices
1159.5 Exercise: References
534.4 Communication Studies
116Chapter 10 Reason For Amedning With Crisis Management
544.5 Awareness of Specific Types of Threats
11710.1 Gives Stability
554.6 Medium in Crisis Communication
11810.2 Precautions pay way for less panic
564.7 Crisis Communications Surveillance
11910.3 Support the idea further taken for the crisis
574.8 Crisis Communication in Public Relations
12010.4 Management formation leads to less damage
584.9 Ordinary and Extraordinary Management
12110.5 Summary
594.10 Cultural Icon
12210.6 Exercise : References
604.11 Summary
123Chapter 11 Reports And Survey
614.12 Exercise : References
124References
62Chapter 5 The Implement Of Crisis Management
125Glossary: Index
635.1 Happening in Crisis
