The End of the Fixed Price

Personal Data, Hidden Prices, and the New Market of OneBy Nero Quist
Listen with Sir Michael Caine™ and 1,000+ voices
Length8h 31m

About this audiobook

The price tag used to describe the product. Now it may be describing you. Two customers can look at the same item and encounter different offers. A price may reflect demand and supply, but also location, browsing behaviour, loyalty, urgency, and predictions about what a buyer will accept. In The End of the Fixed Price, Nero Quist investigates the shift from publicly posted prices to prices calculated for a moment, a profile, and potentially an individual. From flights and tickets to groceries, delivery apps, and subscriptions, this audiobook reveals how dynamic pricing, targeted discounts, and personal data are creating a market that is harder to observe, compare, and contest. Balanced, deeply researched, and compelling, it explains when personalised pricing may improve access and efficiency, when it becomes opaque or unfair, and what consumers lose when there is no longer one visible price for everyone. In the new market of one, the product is not the only thing being priced.

Audiobook details

GenreBusiness and Economics, Technology
Length8 hrs 31 mins
Narrated byListen with 1,000+ voices
FormateBook with Audio
Publish dateJun 26, 2026
LanguageEnglish

Table of contents

1Opening Credits
2Prologue: The Price Beside You
3Part One: The Price Everyone Could See
4Chapter One: One Number for Everyone
5Chapter Two: When Prices Learned to Move
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6Chapter Three: The Private Shop Window
7Part Two: The Price That Learns
8Chapter Four: What Will You Pay?
9Chapter Five: The Experimenting Customer
10Chapter Six: The Data Behind the Number
11Chapter Seven: The Discount That Watches You
12Part Three: Where the Price Becomes Personal
13Chapter Eight: The Old Laboratory
14Chapter Nine: The Personalised Aisle
15Chapter Ten: The Price of Convenience
16Chapter Eleven: The Price in Your Head
17Part Four: The Market No One Can See
18Chapter Twelve: When Algorithms Watch One Another
19Chapter Thirteen: Fair to Whom?
20Chapter Fourteen: The Right to Know the Price
21Conclusion: The Price That Describes You
22Note on Sources
23Notes
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