Under the Influence
Audio only

Under the Influence

Putting Peer Pressure to WorkBy Robert H. FrankNarrated by Trevor White
Length9h 32m

About this audiobook

From New York Times bestselling author and economics columnist Robert Frank, an audiobook narrated by Trevor White about bold new ideas for creating environments that promise a brighter future Psychologists have long understood that social environments profoundly shape our behavior, sometimes for the better, often for the worse. But social influence is a two-way street—our environments are themselves products of our behavior. Under the Influence explains how to unlock the latent power of social context. It reveals how our environments encourage smoking, bullying, tax cheating, sexual predation, problem drinking, and wasteful energy use. We are building bigger houses, driving heavier cars, and engaging in a host of other activities that threaten the planet—mainly because that's what friends and neighbors do. In the wake of the hottest years on record, only robust measures to curb greenhouse gases promise relief from more frequent and intense storms, droughts, flooding, wildfires, and famines. Robert Frank describes how the strongest predictor of our willingness to support climate-friendly policies, install solar panels, or buy an electric car is the number of people we know who have already done so. In the face of stakes that could not be higher, the book explains how we could redirect trillions of dollars annually in support of carbon-free energy sources, all without requiring painful sacrifices from anyone. Most of us would agree that we need to take responsibility for our own choices, but with more supportive social environments, each of us is more likely to make choices that benefit everyone. Under the Influence shows how.

Audiobook details

GenreBusiness and Economics, Psychology
Length9 hrs 32 mins
Narrated byTrevor White
FormatAudiobook
Publish dateJan 28, 2020
LanguageEnglish

Table of contents

1Opening Anno, Part 1 - Introduction, Prologue
9Chapter 8 - Expenditure Cascades
2Chapter 1 - The Argument in Brief
10Chapter 9 - The Climate Crisis
3Part 2 - The Origins of Behavioral Containment - Chapter 2, How Context Shapes Perception
11Part 4- Policy - Chapter 10, Should Regulators Ignore Behavioral Contagion?
4Chapter 3 - The Impulse to Conform
12Chapter 11 - Creating More Supportive Environments
5Par 3 - Cases - Chapter 4, It Was Until It Wasn't, The Dynamics of Behavioral Contagion
13Chapter 12 - The Mother of All Cognitive Illusions
Show all chapters
6Chapter 5 - The Sexual Revolution Revisited
14Chapter 13 - Ask, Don't Tell
7Chapter 6 - Trust
15Epilogue, Closing Anno
8Chapter 7 - Smoking, Eating, and Drinking

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