1Introduction
9Food Addiction: Is It Real?
2What Are Cravings? The Science Behind Our Desires
10Cultural and Evolutionary Influences on Cravings
3The Brain’s Reward System: How Dopamine Drives Our Wants
11How Marketing and Food Engineering Shape Our Desires
4Hunger vs. Cravings: Understanding the Difference
12Breaking the Cycle: How to Retrain Your Brain
5Sugar, Fat, and Salt: The Addictive Trio
13Mindful Eating: Awareness as a Tool Against Cravings
