1Title Page
8Chapter 7: Question 4 – What Might Happen Next?
2Chapter 1: Drowning in Data, Starving for Wisdom
9Chapter 8: Question 5 – What Should We Do About It?
3Chapter 2: The Dashboard Trap
10Chapter 9: Escaping the Echo Chamber
4Chapter 3: From Data Consumer to Insight Hunter
11Chapter 10: The Analyst's Ally
5Chapter 4: Question 1 – What Is Really Happening?
12Chapter 11: The Curiosity Cadence
6Chapter 5: Question 2 – Why Is This Happening?
13Chapter 12: The Data-Wise Leader
7Chapter 6: Question 3 – So What? What Are the Implications?