Jayson Simeon is the founder of Adaptitude, a design and brand consultancy. Over two decades, he has led design as VP & Head of Design at YETI, Head of Global Design at Fortune Brands Water Innovations, and Head of Design at M3 Design — spanning in-house leadership and consulting roles across fifteen industries.
An award-winning industrial designer with recognition from IDEA, iF, Red Dot, Fast Company, and the Season 2 Winner of CBS's America by Design, Jayson is an international speaker and featured industry writer.
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