Blow Your Own Horn!: Personal Branding for Business Professionals
Personal Branding for Business ProfessionalsBy Rae A. Stonehouse
Length8h 2m
About this audiobook
"The squeaky wheel gets the grease" may no longer apply in today's crowded business world. Standing out requires more than just creating an online reputation.
Blow Your Own Horn! Personal Branding for Business Professionals provides strategies to build your online presence and gain recognition in your community. This book helps professionals increase their visibility whether for career advancement or personal ventures.
While some consider self-promotion bragging, the author argues it's necessary to benefit from our accomplishments. The book offers:
• Personal branding and marketing strategies
• LinkedIn self-promotion techniques
• Effective networking methods
• Job search self-promotion strategies
• Online reputation management
• Social media tools for personal branding
It's time to let the world know what you have to offer by effectively blowing your own horn.
Audiobook details
GenreBusiness and Economics, Self-Help
Length8 hrs 2 mins
Narrated byListen with 1,000+ voices
FormateBook with Audio
Publish dateAug 16, 2018
LanguageEnglish
Table of contents
1Title Page
42The Follow-up Job Interview Phone Call
2Introduction
43Basic Interviewer Personality Types
3I. Personal Branding & Marketing
44IV. On-line Strategies for Personal Branding & Marketing
4Personal Branding
45On-line Reputation Management
5Personal Marketing
46Cyberbullying Prevention Strategies
Show all chaptersShow less
6Who Are You?
47Miscellaneous Self-Marketing & Promotion Tactics
7What Do You Stand For?
48How to Network on Social Media Like a Pro: Intro
8Are You Linkedin?
49Facebook
9Linkedin Strategies for Personal Branding & Marketing
50Search Engine Optimization for Facebook
10Reach Out and Link Somebody
51Twitter
11Linkedin Professional Profile Assessment
52Instagram
12Linkedin: But Wait... there's more!
53Pinterest
13Blow Your Own Horn On-line
54YouTube
14II. Networking for Business Success
55Blogs vs Newsletters
15Networking for Business Success
56Quora.com
16Pre-Networking Phase
57Reddit
17Creating your Elevator Pitch
58Webinars
18Developing Your USP
59Summary & Conclusion
19How High Does Your Elevator Go?
60V. Networking Resource Files
20It's All About You
61Strategies to Get the Most out of your Business Networking/Referral Group
21Your Voice Mail Message
62Name Dropping for Fun & Profit
22Live Face-to-Face Networking Phase
63Close Encounters of the Networking Kind
23Business Card Care, Custody & Etiquette
64For a Good Time Call
24Dress For Success
65Johnny Appleseed Knew What He Was Doing
25Whole Lotta Shaking Going On
66So What's Your Story?
26Wear a Name Tag
67Too Shy to Network?
27Post Networking Phase
68Become a Thought Leader
28It's Coffee Time!
69Be the Red Car
29An Alternative to Attending Large Networking Events
70Power Networking Secret Revealed!
30Characteristics of Successful Networkers
71When you read LinkedIn profiles what information pops out at you - good or bad?
31Types of Introductions
72How do you describe yourself to others at a networking events when you have several different active careers?
32Assessing Your Networking Effectiveness
73Top 15 Networking No-No’s: Power Networking Tips & Techniques
33On-line Networking: Social Media Overview
74VI. Personal Development Resource Files
34III. Self-Promotion When Job Searching
75How Big is Your Sandbox?
35Self-Promotion When Job Searching
76Top Ten Personal Empowerment Tips
36Creating Winning Resumes
77VII. Job Searching Resources
37Creating Cover Letters
78Should I be honest on LinkedIn about being jobless or should I hide it?
38Your Network Web
79How can you write on LinkedIn that you were the creator of a company's department?
39The Initial Interview Phone Call
80About the Author
40Dress For Success Revisited
81Also by Rae A. Stonehouse
41Organizing Your Presentation
82Copyright
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