Design Thinking in Business and It: Overview, Techniques and Example Workshop

Self-Help

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Design Thinking in Business and It: Overview, Techniques and Example Workshop

By Florian HeuerNarrated by Bryan Stout

Length1h 4m

About this audiobook

You might've talked about innovation with your IT department or software development agency lately and the words "design thinking" were surely mentioned. So what is it? Just another piece of business jargon to add to your arsenal or a useful tool? Or maybe even an overestimated hype? Nowadays every organization or business runs into a myriad of problems as business models become increasingly more complex. Globalization and advances in communication and technology, all add up to creating unique opportunities but also new challenges that are not easy to solve applying the old tested methods. That's where design thinking comes into play. Design thinking is basically a discipline that facilitates innovation and problem solving by taking the human-centered approach and focusing on the needs and wants of the end-user. It follows a string of steps and involves teams with mixed skills and backgrounds so it can combine their different strengths and points of view. Because it brings people in the same environment, with the help of an experienced facilitator, they can establish common ground. The result is that everyone's voice will be heard and collaboration is achieved in a fun and informal way. Everyone within the group is encouraged to share their ideas, experiences, skills and expectations so the group can work through the different options following the DT process and collaborate to reach a solution for the problem at hand.

Audiobook details

GenreSelf-Help

Length1 hr 4 mins

Narrated byBryan Stout

FormatAudiobook

Publish dateDec 15, 2015

LanguageEnglish

1Design Thinking in Business and It

15Kapitel 7: How to Become a Design Thinking Business - Apply the Top Design Thinking Tools

2Kapitel 1: Introductory Sentences

16Kapitel 7.1: Visualization

3Kapitel 2: What Is Design Thinking

17Kapitel 7.2: Journey Mapping

4Kapitel 3: Design Thinking's Main Ingredients

18Kapitel 7.3: Value Chain Analysis

5Kapitel 4: Design Thinking as a Process for Problem-Solving - Case Studies and Examples

19Kapitel 7.4: Mind Mapping

Show all chapters

6Kapitel 4.1: Example 1 - Airbnb

20Kapitel 7.5: Rapid Concept Development

7Kapitel 4.2: Example 2 - Public Sector Australia

21Kapitel 7.6: Assumption Testing

8Kapitel 4.3: Example 3 - Healthcare U.S.

22Kapitel 7.7: Prototyping

9Kapitel 5: Process Steps

23Kapitel 7.8: Customer Co-Creation

10Kapitel 5.1: Define

24Kapitel 7.9: Learning Launches

11Kapitel 5.2: Ideation

25Kapitel 7.10: Storytelling

12Kapitel 5.3: Prototyping

26Kapitel 8: Discovery Workshop for Creating an Online App

13Kapitel 5.4: Validation (Test) and Implementation

27Kapitel 9: Let's Sum It All Up

14Kapitel 6: Key Principles

About the author

Florian Heuer

View all by Florian Heuer

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