Audio only
Fair Game
Customizing AI to Your Business Is Easier Than You ThinkBy Rob CollieNarrated by Rob CollieLength9h 38m
About this audiobook
Half your newsfeed says you're hopelessly behind on AI. The other half says it's a sham. Both are engineered to make you click - and both lead to the same place: paralysis. Because what passes for AI expertise right now is mostly a temporary information advantage masquerading as expertise. Fair Game is the way out. Rob Collie knows that paralysis firsthand. As CEO of a data consulting firm, he watched AI threaten to upend the very business he'd spent a decade building. When fear finally drove him to dig in, what he discovered was unexpected: AI success isn't really about AI. It's about data - and the software around it. Problems he's been solving for thirty years. This book is the distillation of what Collie and his team learned building real AI solutions for real businesses - not theorizing from a stage. Fair Game walks you through how AI systems actually work, not at the PhD level, and not at the hand-wavy keynote level, but at the Goldilocks level where real decisions get made. You'll learn: - A five-part recipe for AI success you can apply to any project - Why successful AI is always custom AI - and why "custom" is less scary than it sounds - How to evaluate any AI proposal, hire the right team, and know when you're being sold snake oil You'll understand everything from how LLMs actually work to why your proprietary business knowledge is the one thing AI can't get on its own - all without jargon and using analogies you'll actually remember. Each chapter ends with a practical cheatsheet you can bring to your next meeting. By the time you've finished, the five-part recipe won't feel like a framework. It'll feel like common sense. You don't need to become an engineer. You need to become an architect - someone who knows what to build, what to demand, and what to call BS on. Because AI isn't out of reach. It's fair game.
Audiobook details
Rating★★★★ 3.9 (32)
Includes Goodreads, Amazon
GenreBusiness and Economics
Length9 hrs 38 mins
Narrated byRob Collie
FormatAudiobook
Publish dateOct 13, 2026
LanguageEnglish
Table of contents
1Author Note
2Foreword A Reluctant Technologist
3Chapter 01 Introduction
4Chapter 02 Chatgpt A Simple Look Under The Hood
5Chapter 03 The Llm A New Kind Of Computing
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6Chapter 04 A Phd In Everything But Your Business
7Chapter 05 Custom Ai Under The Hood Our First Look
8Chapter 06 The Amnesiac Llm
9Chapter 07 Tool Usage Calling The Shots From The Backseat
10Chapter 08 Code Becomes Easy Mode
11Chapter 09 Intermission
12Chapter 10 Developers And Crafters And Code Oh My
13Chapter 11 Leaders Tie The Room Together
14Chapter 12 The Team Some Assembly Required
15Chapter 13 Custom Software For Every Purpose
16Chapter 14 Data Is Nearly Everything
17Chapter 14 Part 2 Data Is Nearly Everything
18Chapter 15 And Now The Org Chart
19Chapter 16 Patterns Worth Stealing
20Appendixa Your First Co-building Project
21Appendixb Your Second Co-building Project
22Appendixc Fine Tuning Modifying An Llm
23Epilogue Eddie Gets The Last Word
24Let's Keep Going
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