1Title Page
37Section Four: Social Media for Authors
2Introduction to the Successful Self-Publisher Series
38Chapter Thirty-One: Utilizing Social Media for Book Marketing
3Introduction to Book Three
39Chapter Thirty-Two: Facebook (for Business)
4Section One: Marketing Introduced
40Chapter Thirty-Three: Twitter
5Chapter One: Book Marketing Strategies
41Chapter Thirty-Four: Pinterest
6Chapter Two: Marketing Overview: Advertising vs Public Relations
42Chapter Thirty-Five: Instagram
7Chapter Three: Creating your Author’s Platform
43Chapter Thirty-Six: TikTok
8Chapter Four: Creating an Author Bio
44Section Five: Self-Promotion & Personal Branding
9Chapter Five: Your Amazon Author Page
45Chapter Thirty-Seven: Self-Promotion
10Chapter Six: Identify Your Reader Audience
46Chapter Thirty-Eight: Personal Branding Overview
11Chapter Seven: How to Write Effective Promotional Copy
47Chapter Thirty-Nine: Using Business Cards
12Chapter Eight: Introduction to Copywriting
48Chapter Forty: Blow Your Own Horn
13Chapter Nine: Use Your E-mail Signature as a Marketing Tool
49Chapter Forty-One: Podcasting for Authors
14Chapter Ten: Market Your Books Within Your Book
50Section Six: Business Networking
15Chapter Eleven: Linkedin Overview
51Chapter Forty-Two: Online Reputation Management
16Chapter Twelve: Linkedin Strategies for Authors
52Chapter Forty-Three: Business Networking Overview
17Chapter Thirteen: Linkedin SlideShare
53Chapter Forty-Four: Networking Is…
18Section Two: Websites
54Chapter Forty-Five: Networking Isn’t…
19Chapter Fourteen: Author Websites
55Chapter Forty-Six: Power Networking
20Chapter Fifteen: Book Marketing Landing Pages
56Chapter Forty-Seven: Your Elevator Pitch
21Chapter Sixteen: Create and Purchase a Domain Name for Each of Your Books
57Chapter Forty-Eight: How High Does Your Elevator Go?
22Chapter Seventeen: Create a Mailing List and Newsletter
58Chapter Forty-Nine: Developing Your USP
23Chapter Eighteen: Create an Author’s Blog
59Chapter Fifty: Ask For Testimonials
24Chapter Nineteen: Social Media and Your Website
60Chapter Fifty-One: Creating Your Network Web
25Chapter Twenty: Mobile-Friendly Websites
61Section Seven: Paid Advertising
26Chapter Twenty-One: Install Google Analytics to Your Author Website and Landing Pages
62Chapter Fifty-Two: Facebook Ads Marketing
27Chapter Twenty-Two: Website Security
63Chapter Fifty-Three: Amazon Advertising Campaigns
28Section Three: Online Resources for Self-Promotion
64Chapter Fifty-Four: Linkedin Advertising
29Chapter Twenty-Three: Media/Press Rooms
65Chapter Fifty-Five: Bookbub
30Chapter Twenty-Four: How to Create an Amazon Central Account
66Chapter Fifty-Six: Awesome Gang
31Chapter Twenty-Five: Amazon Editorial Reviews
67Chapter Fifty-Seven: Robin Reads
32Chapter Twenty-Six: Introducing Amazon Advertising Campaigns
68Chapter Fifty-Eight: Places To Submit Your Book for Free Promotion
33Chapter Twenty-Seven: Quora: How to Leverage for Book Marketing
69Conclusion
34Chapter Twenty-Eight: Goodreads
70About the Author
35Chapter Twenty-Nine: Google Alerts
711. Appendix One:
36Chapter Thirty: Leverage Your Contacts
72Copyright/Disclaimer:
