Audio only
Cold to Sold
Serve, Sell & Scale Your Way To Business SuccessBy Matthew Elwell, Nick JamesNarrated by Nick James, Matthew ElwellLength4h
About this audiobook
Want to successfully market your business, increase sales, and grow?
Cold To Sold is the ultimate guide for business owners who want to turn new leads into conversions and grow your business. This audiobook delivers a proven eight-step strategy for reliably creating opportunities, building or growing a profitable business, and making a positive impact on your customers and clients. It's an amazing example of 21st-century sales techniques with an emphasis on customer service, values and powerful conversations that create a systematic sales journey for your audience, build long term relationships and yield lasting results.
Listen to this book to:
• Understand the eight-step strategy that will help you rapidly market, grow and scale your business
• Discover the perfect sales process that will make you easy to buy from – and cause your sales to skyrocket
• Know exactly what to say (and what NOT to say) during a sales conversation to achieve your objectives
• Serve and sell to clients in a way that feels ethical and effortless
• Implement actionable strategies, tactics and techniques that keep your own AND your customers' best interests at heart
Audiobook details
GenreBusiness and Economics
Length4 hrs
Narrated byNick James, Matthew Elwell
FormatAudiobook
Publish dateOct 22, 2025
LanguageEnglish
Table of contents
1Opening Credits
2Foreword
3Introduction
4PART ONE Building Your Expert Business
5Chapter 1: Performance To Build
Show all chaptersShow less
6Chapter 2: Marketing To Build
7Chapter 3: Pitching To Build
8Chapter 4: Operations To Build
9PART TWO The Perfect Sales Process
10Chapter 5: The Four Cornerstones Of Successful Sales
11PART THREE Before The Written Proposal: The Coalface
12Chapter 6: Cold Prospect
13Chapter 7: Prospect
14PART FOUR After The Written Proposal
15Chapter 8: Warm Prospect
16Chapter 9: Hot Qualified Lead
17Conclusion
18Appendix 1: Cold Calling
19Appendix 2: The Scripts
20Acknowledgements
21Closing Credits
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